Accuracy and reliability of information
Maximov Publications occupies a unique niche in the Russian reference information market as its information products are particularly detailed and highly reliable.
Maximov’s reference books and databases provide details not only of heads of the companies and organizations, but of all top managers and key managers covering up to 5 levels of responsibilities and up to 30 professional categories. The accuracy and reliability of provided contact information is guaranteed up to 96%.
Maximov’s integrated information system contains 200 thousand names and contacts of officials and business people from 23 thousand state agencies and organizations, who are responsible for about 90% of all key decisions, and from over 42 thousand companies which constitute about 80% of Russian economy.
In 2007, while working on the reference book “Who Manages Business in Russia”, Maximov’s group of experts analyzed a great body of information to classify Russian medium-size and big businesses (small businesses are not included in Maximov’s information system) into 4 categories. The main criterion was not the size of a business, but its significance for a market segment or a region. The categories are the following:
Supercompanies – businesses of key significance for the Russian economy, mainly diversified industry holdings.
1st category – large companies with a leading position in their respective industry (for instance, the Moscow Railway, a branch of a supercompany Russian Railway (RZhD), in transport; the Bratsk Aluminum Works, a branch of a supercompany Russian Aluminum, in non-ferrous metal industry, etc).
2nd category – medium-size businesses important for their regions.
3rd category – regional branches and representations of the 1st and the 2nd category companies.
Information in Maximov’s databases is regularly updated by experts from its Information and Analysis Department. The details of supercompanies are updated constantly, that of the 1st category companies – once half a year, the 2nd and 3rd category companies are reviewed once every 8-12 months. The companies’ details are also updated in preparation for a particular publication, in accordance with a publishing plan.
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